Senior Brand Engagement Manager

If you’re passionate about building brands that genuinely make a difference and want to use storytelling, community engagement and content to drive meaningful growth, this is a rare opportunity to join a fast-growing, purpose-led digital healthcare organisation operating on a global stage.

Brand and engagement is different here. The business operates in a sensitive market place. The messaging and the audience needs to be managed with an extra layer of consideration as you'll be addressing deeply personal issues. You'll also be strategist as well as executor so it needs both a commercial head and a willingness to deliver hands-on. Experience in behavioural change, health and purpose-driven cultures will be prioritised.

This Senior Brand & Engagement Manager role plays a critical part in strengthening community engagement, ensuring brand consistency across international markets and driving subscription revenue. You’ll shape brand strategy while leading high-impact campaigns, content creation, social growth and influencer partnerships that expand reach and deepen audience connection.

This is a role suited to someone who combines strategic thinking with hands-on delivery, thrives in fast-moving environments and has demonstrated the power of authentic storytelling on brand narrative and customer engagement.

About You:

• Proven experience building and scaling a predominantly online brand through content, community and social media marketing, with a powerful voice and a limited budget.
• Background developing brand strategies that deliver audience connection and measurable growth.
• A natural storyteller able to translate complex or sensitive topics into engaging, supportive messaging.
• Commercially aware and data-driven, comfortable using insights and performance metrics to refine activity.
• Collaborative and adaptable, comfortable working in fast-paced, test-and-learn environments.
• Experience delivering campaigns across international or multi-market audiences.

What You’ll Be Doing:

• Developing and delivering a brand and engagement strategy across multiple territories, balancing consistency with local relevance.
• Owning and evolving social and community engagement strategy, working with creative colleagues to deliver impactful content.
• Identifying how to work with influencers and partners that strengthen audience trust and reinforce brand narrative.
• Using insight, analytics and testing to optimise messaging, campaigns and engagement performance.

Where You'll Be Based:

This is a fully remote role with a preference for candidates based in the UK.

What’s On Offer:

• Salary in the region of £50,000 – £60,000 depending on experience.
• Fully remote working.
• The opportunity to play a key role within a high-growth, purpose-driven organisation making a genuine global impact..

MET Marketing is acting as an employment agency in relation to this Brand Manager job.

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