Adobe Target Developer

JD-

Design, build, and configure tests to meet business process and application requirements

Technical Experience

Strong expertise in JavaScript, jQuery, HTML, JSON, Browser Developer Tools and CSS3.
Extensive hands-on experience with Adobe Target, including:
Profile Scripts
A/B Testing
Multivariate Testing (MVT)
Experience Targeting (XT)
Automated Personalization (AP)
Recommendations Activities
Experience implementing custom code within the Visual Experience Composer (VEC) and Form Based Composer.
Hands-on experience with Adobe Target WEB SDK implementation.
Strong troubleshooting skills for experience rendering and activity delivery issues.
Working knowledge of Adobe Target APIs and integrations.
Experience with Adobe Web SDK and Target implementation best practices.
Ability to create reports, segments, and performance insights using Adobe Analytics.
Experience with audience creation, profile attributes, and personalization strategies.

Testing & Optimization

Preferred Knowledge

Experience with Adobe Web SDK.
Experience in AEM Fragments, Audiences and Profile Scripts, VEC and Form Based Activities
Knowledge of Adobe Analytics, AEM Experience Fragments and Customer Journey Analytics (CJA).
Experience integrating Adobe Target with CRM/CDP platforms.
Understanding of data layers and tag management systems.
Familiarity modern JavaScript frameworks.
Experience working in Agile/Scrum environments.

Key Responsibilities.

The candidate should have 8+ years of relevant experience in Adobe Target
Gain an in-depth understanding of the client's website and mobile application architecture, digital business model, and digital marketing strategy.
Gather, analyze, and document business requirements, KPIs, and technical requirements.
Design and recommend scalable personalization and optimization solutions.
Develop and implement Adobe Target activities, including A/B tests, Experience Targeting, Automated Personalization, and Recommendations.
Create customized solutions and implementation roadmaps aligned with business objectives.
Develop custom code (JavaScript, HTML, CSS) when required and support deployment activities.
Provide technical guidance and troubleshooting support to client development teams.
Collaborate with cross-functional teams including Marketing, Analytics, Product Owners, and Developers.
Perform quality assurance, validation, and troubleshooting of Adobe Target implementations across web and mobile platforms.

Authorization: Applicants must be legally authorized to work in the United States.

Regards,

_______________________

Parthasarathy K

Lead Recruiter

Work: 972-474-8787 Ext: 306,Direct: 972-737-8607

Partha.k@themesoft.com

Themesoft Inc |Themesoft Jobs

Adobe Target Developer

Job Description